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STUDY (GE) KIENBAUM & BPM

AI and Its Impact on the HR Function

HR is the driving force behind organizational success. The rise of generative AI presents unique opportunities while also introducing new challenges. To help our clients strategically leverage this technology, we conducted this study (GE) to explore how generative AI can enhance HR functions and elevate organizations to the next level.


This study offers our clients valuable insights into anticipating technological changes, identifying the required capabilities, and integrating AI into a future-proof HR strategy.

Key Focus Areas

HR Strategy and Innovation: How HR can drive business transformation with AI


AI for HR Professionals: Practical insights into implementing generative AI in HR


HR Transformation for Organizations: The long-term vision for HR in the AI era


Regulatory Compliance and AI: Balancing innovation with clear legal frameworks


AI Skills for HR Teams: Developing the competencies needed for successful adoption


We not only analyze the current maturity level and effective use of generative AI in HR but also explore how skills development, regulations, and ethics play a role in shaping its adoption. Additionally, we examine the potential of generative AI as a catalyst for change, positioning HR as a stronger strategic partner within organizations.


Stay ahead in the talent race by understanding what your employees truly want and need. Download the study now and equip your organization with the insights to attract and retain top talent in 2024 and beyond.

What does this mean for your organization?

With these insights, we aim to help our clients embrace generative AI strategically and create maximum impact. Feel free to contact me for further discussion! Hans Jonkers

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